Thursday, March 27, 2025

GENERAL TALKS - வணிக துறையில் பயன்படுத்தப்படும் கருத்துருக்கள் ! - 3

 

  1. Sustainability Index: A measurement used to evaluate an organization’s environmental and social impact.

  2. Market Positioning: The strategy of establishing a brand or product in a specific market niche.

  3. Operating Margin: A profitability ratio that shows the percentage of revenue remaining after covering operational costs.

  4. Customer Acquisition Cost (CAC): The total cost of gaining a new customer, including marketing and sales expenses.

  5. Leadership Pipeline: A structured process for developing future leaders within an organization.

  6. Organizational Hierarchy: A system that defines levels of authority and responsibility within an organization.

  7. Cash Flow: The movement of money in and out of a business, reflecting its liquidity.

  8. Competitive Strategy: A plan to gain a competitive edge in the marketplace through differentiation, cost leadership, etc.

  9. Employee Advocacy: Employees actively promoting their organization through their personal networks.

  10. Crisis Management: The process of handling unexpected and disruptive events to minimize harm to an organization.


  1. Disruptive Innovation: An innovation that creates a new market or value network, disrupting existing ones.

  2. Growth Hacking: A strategy focused on rapid experimentation to grow a business efficiently.

  3. Performance Benchmarking: Comparing organizational performance metrics to industry standards or best practices.

  4. Team Cohesion: The ability of team members to work harmoniously towards common goals.

  5. Operational Agility: The capacity to adapt quickly to changing conditions or demands.

  6. Data-Driven Decision Making: Making decisions based on analysis of data rather than intuition or experience.

  7. Customer Churn: The percentage of customers who stop using a company’s product or services over time.

  8. Strategic Roadmap: A high-level plan that outlines the steps needed to achieve long-term goals.

  9. Market Differentiation: Creating unique features or benefits to distinguish a product or service from competitors.

  10. Business Continuity Planning: Preparing strategies to ensure operations continue during disruptions or crises.


  1. Skill Gap: The difference between the skills an individual has and the skills required for a job.

  2. Market Saturation: A situation where a market is fully served, with limited opportunities for growth.

  3. Process Improvement: The practice of analyzing and enhancing business processes for efficiency and effectiveness.

  4. Employee Engagement: The emotional commitment and involvement of employees in their work and organization.

  5. Brand Loyalty: The tendency of customers to consistently choose one brand over others.

  6. Exit Strategy: A planned approach for ending involvement in a business or project.

  7. Feedback Loop: A system for gathering, analyzing, and acting on feedback to improve processes or outcomes.

  8. Job Shadowing: Observing someone in their workplace to learn about their role and responsibilities.

  9. Corporate Governance: The framework of rules and practices for ensuring accountability and ethical operations in a company.

  10. Ethical Dilemma: A challenging situation requiring a choice between conflicting ethical principles.


  1. Market Analysis: Assessing market trends, customer needs, and competitor activities to make informed decisions.

  2. Strategic Alignment: Ensuring that actions and initiatives align with overall business objectives.

  3. Resource Optimization: Efficiently using available resources to maximize output or performance.

  4. Operational Risk: The potential for losses caused by inadequate or failed internal processes, systems, or policies.

  5. Customer Insights: Understanding customer behavior, preferences, and needs through data analysis.

  6. Innovation Funnel: The process of filtering and developing new ideas into successful projects or products.

  7. Business Agility: The ability of an organization to adapt quickly to market changes and opportunities.

  8. Performance Incentives: Rewards or benefits provided to motivate and improve employee performance.

  9. Brand Positioning: Strategically placing a brand in the minds of consumers to stand out in the market.

  10. Operational Metrics: Key indicators used to measure the efficiency and effectiveness of operations.


  1. Market Share: The percentage of total sales or revenue that a company holds in a specific market.

  2. Employee Morale: The overall attitude, satisfaction, and confidence of employees within a workplace.

  3. Data Visualization: The representation of data through charts, graphs, or other visual formats for better understanding.

  4. Risk Mitigation: The process of reducing the likelihood or impact of potential risks.

  5. Customer Advocacy: Encouraging satisfied customers to promote a company or product to others.

  6. Organizational Resilience: An organization’s ability to adapt and recover from challenges or disruptions.

  7. Stakeholder Engagement: Actively involving stakeholders in decision-making or project activities to build trust and cooperation.

  8. Revenue Forecasting: Predicting future income based on historical data and market trends.

  9. Professional Development: Opportunities for employees to learn new skills and advance their careers.

  10. Decision Matrix: A tool used to evaluate and compare multiple options or solutions based on set criteria.

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